The Four Elements of Your Website

The Four Elements of Your Website

The Four Elements of Your Website A framework for understanding your website as a living part of your business Many people think of their website as a finished deliverable. Something you create, check off your list, and then move on from — like turning in a paper or...
Should You Choose a Country-Specific Domain or a .com?

Should You Choose a Country-Specific Domain or a .com?

Should You Choose a Country-Specific Domain or a .com? When it comes to choosing a domain name for your business, the extension at the end — known as the top-level domain (TLD) — carries more weight than you might expect. One of the most common questions I hear from...